TikTok Launcher t0814.1
Rules Launch log ← Library
1

Destination

advertiser account
 
2

Creatives

one ad per creative
0 selected
Loading creatives…
3

Campaign

existing or new
Auto-filled as type_ddmm_n, where the type is the campaign your picked creatives sit under (roofing, auto…), or the objective when nothing is picked. {n} becomes the copy number.
One campaign. Raise this to duplicate the whole campaign — each copy is numbered.
Enter a budget on each ad group. Optionally cap the campaign's total spend below.
Declarations
Required by TikTok when the ad promotes housing, employment or credit.
4

Ad group

optimization, budget, audience, placements
Carries optimisation, bidding, budget, schedule and targeting. Locations and audiences are kept too — they work across accounts.
Placements
Budget and schedule
TikTok sets its own minimum, and it differs by currency, objective and sometimes by account. Whatever it refuses, its exact wording is shown back to you.
per
Optimization and bidding
Leave on Default unless you're sending traffic to an Instant Page.
Where conversions are tracked. Managed in TikTok Events Manager.
Pick a data connection to see its events.
Attribution
Audience targeting
Add many at once
Required by TikTok. Type at least 2 letters, or paste a list below.
Retargeting and lookalike audiences built in TikTok's Audiences manager.
Brand safety
5

Ad

identity, text, call to action
Uploads the creatives you picked in step 2.
Link a TikTok account to this ad account
Open to load…
0/100
Per-creative ad text & URL — blank rows use the shared copy above
One ad is made per creative; give any of them their own text or landing page here. Text prefills from what is saved on the creative in the library.
Pick creatives above first.
Variables: {creative} file name · {mmdd} date · {n} number. Blank uses the creative's name.
URL parameters
TikTok macros work here: __CAMPAIGN_ID__, __AID__ (ad group), __CID__ (ad), __PLACEMENT__.
Tracking & enhancements